The Framework That Turns Data into Profit (Not Just Reports)
Two companies. Same data. Same technology. Same problem. One spent €290,000 and 8 months. The other spent €55,000 and 7 weeks, and was profitable within 3 months. The difference was not the budget. It was the sequence. In this video, I walk you through the DECIDE framework, the 6-step Business Intelligence framework I’ve developed over […]
Why Nobody Uses Your Dashboard (It’s Not What You Think)
Most advice on dashboard design is about charts, colors, and layout. None of that explains why your dashboard goes unused. This video covers the real reason, and what to build instead. On most Business Intelligence projects, the team goes straight from a business request to a finished dashboard. The data is correct, the visuals are […]
Business Intelligence Is No Longer Just for Big Companies
Business Intelligence was out of reach for most mid-sized companies for nearly two decades. Between 2024 and 2026, four things changed. So did the math. Feliks Golenko has spent 35 years in Business Intelligence. For most of that time, the verdict on BI for mid-market companies was the same: the investment simply didn’t justify the […]
Hidden Profit in Your Business Data: How to Find It
There is hidden profit sitting in your business data, but standard reporting is built in a way that keeps it invisible. This video walks through a case story where a sales director uncovered six figures of damage in one region in two days, and the kind of reporting that would have caught it months earlier. […]
You’re Making Million Euro Decisions on Gut Feel
Decision making in your business runs on gut feel more than you’d admit. And the cost is bigger than you’ve ever counted. Feliks Golenko has spent 35 years in Business Intelligence — inside the management meetings of mid-sized companies, watching where the gut-feel decisions actually get made. In this video, he shows you what those […]
Turn Data Into Profit | Meet The Golenkos: 35 Years of BI Meets AI
Data-driven decision-making is what turns data into profit. Feliks and Nikolai Golenko (together, “The Golenkos”) show you how, combining their 35 years of Business Intelligence (BI) with the AI era. Feliks Golenko has spent 35 years in BI, with 400+ clients, 1,500+ projects, and created the DECIDE framework, the methodology that flips BI from “build […]
